Industry supporting both Breastfeeding & Infant Formula
Australia & New Zealand
Parents have their say about feeding infants and toddlers
We are INC
The infant formula industry has spent many years studying breast milk and knows the value of good nutrition for infants and the unique and unsurpassed benefits of breast milk. However, when a baby does not receive breast milk the only suitable and safe alternative is a scientifically developed infant formula product.
INC represents the interests of the infant formula and toddler milk drink industry in Australia and New Zealand which advocates optimal nutrition for all infants. Its membership is made up of global companies; well established local companies; formula manufacturers; and ingredient manufacturers and suppliers. All members have signed up to the INC Code of Conduct which requires that they accept and abide by the local industry marketing codes which are the official interpretations of the International Code of Marketing of Breast-milk Substitutes (WHO Code) in Australia and New Zealand.
How can we help?
INC has strong relationships with key Australian and New Zealand government departments and agencies. It works in collaboration with government to protect the Australian and New Zealand brands and to support the public health goals for the protection and promotion of breastfeeding and, when needed, infant formula as the only suitable and safe alternative.
INC advocates to ensure that the policy and regulatory environment supports safety and quality, innovation, trade and harmonisation with international and local food standards and regulations.
Breastfeeding is the normal way to feed an infant and breast milk is the optimal nutrition for infants
For this reason the promotion and protection of breastfeeding is a key factor in ensuring infant health and well being. Professional advice should be followed before using an infant formula. Introducing partial bottle feeding could negatively affect breast feeding.
Good maternal nutrition is preferred for breast feeding and reversing a decision not to breast feed may be difficult.
Infant formula should be used only as directed. Proper use of an infant formula is important to the health of the infant. Social and financial implications should be considered when selecting a method of feeding.
- The Infant Nutrition Council represents the interests of the infant formula industry in Australia and New Zealand which advocates optimal nutrition for all infants. Its membership is made up of traditional multinational companies; well established local companies; formula manufacturers; and ingredient manufacturers and suppliers;
- The Infant Nutrition Council’s objective is to improve infant nutrition by supporting the public health goals for the protection and promotion of breastfeeding and, when needed, infant formula as the only suitable alternative.
- The 4th Feeding the Future conference will be held between 17-19 October 2022 in Wellington, New Zealand. The conference, and all social events will be held at the Museum of New Zealand Te Papa Tongarewa.
- The conference brings together first-class local and international industry experts who will share their knowledge and experience on a comprehensive range of topical issues.
- If you are directly or indirectly involved in the manufacture or marketing of infant formula in Australia and/or New Zealand you can apply for membership of the Infant Nutrition Council.
- All members must abide by the Infant Nutrition Council Code of Conduct. Benefits include up to date communication of Marketing & Compliance codes.
- The International Code of Marketing of Breast-Milk Substitutes 1981 (WHO Code) and our members support the aims of the WHO Code.
- Our members are signatories to the Marketing in Australia of Infant Formulas: Manufacturers and Importers Agreement 1992 View the MAIF Agreement (MAIF Agreement)
- New Zealand members have adopted the INC Practice for the Marketing of Infant Formula in New Zealand .
- Australian and New Zealand Infant Formula Marketing Agreements – Code compliance
- The Infant Nutrition Council’s agreements apply to the marketing of infant formula products suitable for infants up to the age of twelve months in Australia and six months in New Zealand.