Press release: 17 May 2018

Scientific Innovation Giving Australian Mothers Informed Choice

 The Infant Nutrition Council fully supports breastfeeding as the optimal nutrition for infants and the normal way to feed a baby.

 However, if a baby is unable to receive breastmilk the only suitable and safe alternative is a scientifically developed   infant formula product. Infant formula has been specifically developed to contain all the necessary ingredients needed to meet the complete nutritional requirements of infants.

 Jan Carey, Chief Executive, Infant Nutrition Council, says, “Besides ensuring the basic mandated nutrients are in their products at the correct levels to meet nutritional and health requirements of infants, companies seek to identify others that are beneficial.

 “Infant formula manufacturers are continuously innovating in an effort to replicate the best constituents of breast milk in their products and the success of this innovation is behind the surge in demand for so-called premium versions.

 ”Some of these optional ingredients can be expensive, hence the premium formula and the price difference.

 “Claims by academics that premium brands are a waste of money, don’t contain additional beneficial ingredients, and that manufacturers make up scientific-sounding terms to make their products sound better are ludicrous and not borne out by the facts.

 Carey says, “Any additional ingredients are assessed for safety by Food Standards Australia New Zealand (FSANZ) and scientifically researched so that companies can improve the efficacy of their product before being allowed to be added.

 Product development has been occurring ever since infant formula was introduced 150 years ago, with developments in the understanding of the composition of human milk. Advances in medicine and nutrition science have identified nutrients beneficial for infant health  that are found in breastmilk which have led to numerous modifications, including the addition of ingredients, such as nucleotides, prebiotics, DHA, and probiotics.

 “These ingredients can become mandatory under the Food Standards code once their efficacy is proven through scientific evidence and when the Infant Formula Standard is reviewed. (FSANZ is presently conducting the latest review.)

 “In fact, DHA – an omega-3 fatty acid that is a primary structural component of the brain, cerebral cortex, skin, and retina – was at one stage an optional ingredient in Europe but has now been mandated in regulation there, says Carey.

“Even though DHA remains an option extra in Australia, this is a great example of how innovation is essential for infant health and development, and precedes regulation.

“The current rush on formula is being driven by overseas consumers seeking quality brands they know are safe, and companies are working hard to maintain local supply and increase the availability for Australian parents and carers.

“Sustaining supply to local families is the first priority, and all affected companies have online sales and care lines, and consumers can contact them directly to get the brand they want.” 

For further information contact Jan Carey 00 61 412 514 735 or jancarey@infantnutritioncouncil.com

About the Infant Nutrition Council

The Infant Nutrition Council Ltd (INC) is the association for the infant formula industry in Australia and New Zealand. Its 36 members produce over 95% of the volume of infant formula manufactured, sold and exported in Australia. INC plays a key role in ensuring compliance and safety in the industry. All members abide by a Code of Conduct that provides direction on industry issues, including the support of breastfeeding, food regulations and standards, food safety issues, and company representatives’ conduct and activities. INC advocates for optimal nutrition for all infants: breastfeeding first, and, when needed, infant formula as the only suitable alternative. INC members include A2 Infant Nutrition, Aspen Nutritionals, Bayer, Danone Nutricia, Fonterra, HJ Heinz, Nestle, Synlait. Associate members include Abbott Nutrition, Australian Diary Park, Bayer, Bubs Australia, Burra Foods, Cargill Australia, DSM Pty Ltd, Freedom Foods, GrainCorp Ltd, Murry Goulburn Co-operative Co Ltd, Nuchev Food, Nu-Mega Ingredients, Peerless Foods, Snow Brand Australia, Swisse Wellness, Tatura Milk Industries and Wattle Health Australia. Website: www.infantnutritioncouncil.com

 

 

 

The Infant Nutrition Council Ltd (INC) is the association for the infant formula industry in Australia and New Zealand. Its 36

members produce over 95% of the volume of infant formula manufactured, sold and exported in Australia. INC plays a key role

in ensuring compliance and safety in the industry. All members abide by a Code of Conduct that provides direction on industry

issues, including the support of breastfeeding, food regulations and standards, food safety issues, and company

representatives’ conduct and activities. INC advocates for optimal nutrition for all infants: breastfeeding first, and, when

needed, infant formula as the only suitable alternative. INC members include A2 Infant Nutrition, Aspen Nutritionals,

Bayer, Danone Nutricia, Fonterra, HJ Heinz, Nestle, Synlait. Associate members include Abbott Nutrition, Australian Diary Park,

Bayer, Bubs Australia, Burra Foods, Cargill Australia, DSM Pty Ltd, Freedom Foods, GrainCorp Ltd, Murry Goulburn Co-operative

Co Ltd, Nuchev Food, Nu-Mega Ingredients, Peerless Foods, Snow Brand Australia, Swisse Wellness, Tatura Milk Industries and

Wattle Health Australia. Website: www.infantnutritioncouncil.com